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When to outsource, and when to build your internal competencies

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Below is a summary of longer article from CIO: At many points in a company’s life cycle, leaders must face the issue of whether to build or buy critical business services and tools. How do you know when it is better to keep things in-house, or outsource to a third party?

According to Jared Turner, CTO at internet services company Boostability, “Businesses are always asking about whether they should bring expertise inside, or hire it out. The build-versus-buy dilemma is alive and well in the internet marketing space, as in every industry.” Turner uses a small set of filters when talking about this question. His list is a good starting place for entrepreneurs trying to efficiently grow their businesses.

1. What is your core business?
2. How big is your budget?
3. How important is your reputation?
4. How deep is your bench?

Read full article on CIO: When to outsource, and when to build your internal competencies

November 12, 2016 |

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